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Careers

Product Marketing Manager

US

About The Position

Personetics is an B2B2C Enterprise-Software Fintech start-up that is leading the Self-Driving Finance revolution in banking. We help banks deliver highly intelligent and personalized banking experiences to their retail customers across all digital channels. We’re pioneering establishing a new category of consumer banking based around data-driven personalization and customer engagement serving over 100 million bank customers worldwide.

We are growing and looking for a talented Product Marketing Manager to join our Marketing team.

Responsibilities

  • Research Personetics target vertical markets, relevant personas, pain points for each, and status-quo economic impact.
  • Develop product messaging and positioning that differentiates our products within the global markets; this includes understanding our customers, our competition, and a deep understanding of our products and ecosystem.
  • Support sales team in customer meetings – preparing and leading product related discussions
  • Gather & document all key features of each product (including technical details) in order to build external facing assets
  • Develop presentations/slideware/training to illustrate the benefits of new products/features that target both business and technical buyers.
  • This is a full-cycle role: you will be responsible for creating assets, gathering feedback and improving our product education infrastructure including:
  • Producing and maintaining all forms of instructional product content including documentation for product use cases, webinars, and live training
  • Planning, scripting, and producing customer webinars, customer education videos and product demos and videos

Requirements

  • 2+ years’ experience in Product Marketing or Customer education – preferably at a start-up
  • 3 + years management consulting – strongly preferred
  • 2+ years’ experience in Product Marketing, growth, or customer education – preferably at a start-up
  • Excellent PowerPoint presentation skills - mandatory 
  • Experience in a client-facing role - mandatory
  • Experience working with financial services - mandatory
  • Proven experience in professional content writing
  • Native written and spoken English

Apply for this position

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