Perspectives/Blog

October 23, 2017

'Nudge'

How can we use ‘nudging’ to help people make better decisions? By making it easy for people to make smart choices, we can ‘nudge’ them towards better financial decisions. The key is to present people with small steps that are easy to understand, easy to act on, and have low level of risk. To be effective, ‘nudges’ should be tailored to each person and delivered in the right context and time.

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August 17, 2017

When thinking about AI, start with the customer

It wasn’t too long ago when artificial intelligence (AI) and chatbots were viewed as merely a futuristic fantasy by most financial services executives. These days, chatbots and AI occupy the headlines of every banking publication and conference; they are a topic of conversation at boardrooms regardless of the language spoken; and newly-formed committees and task forces at financial institutions of all sizes are scrambling for answers.

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August 7, 2017

Where will Millennials stash their extra cash?

It wasn’t too long ago when artificial intelligence (AI) and chatbots were viewed as merely a futuristic fantasy by most financial services executives. These days, chatbots and AI occupy the headlines of every banking publication and conference; they are a topic of conversation at boardrooms regardless of the language spoken; and newly-formed committees and task forces at financial institutions of all sizes are scrambling for answers.

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July 24, 2017

Savings Simplified - AI Powered Savings is Here

It wasn’t too long ago when artificial intelligence (AI) and chatbots were viewed as merely a futuristic fantasy by most financial services executives. These days, chatbots and AI occupy the headlines of every banking publication and conference; they are a topic of conversation at boardrooms regardless of the language spoken; and newly-formed committees and task forces at financial institutions of all sizes are scrambling for answers.

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April 19, 2017

AI and Chatbots by the Numbers: Is Your Bank Ready?

It wasn’t too long ago when artificial intelligence (AI) and chatbots were viewed as merely a futuristic fantasy by most financial services executives. These days, chatbots and AI occupy the headlines of every banking publication and conference; they are a topic of conversation at boardrooms regardless of the language spoken; and newly-formed committees and task forces at financial institutions of all sizes are scrambling for answers.

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April 17, 2017

Banking on AI – an Opportunity or a Threat?

Not all are convinced that AI will usher in a golden age for financial institutions. KPMG believes that by 2030 banks will become invisible to customers, hidden behind Siri-like personal assistants that carry out all of our personal and financial obligations. So how can banks use AI to strengthen customer relationships to avoid this situation?

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March 29, 2017

Hello, Bank. May I Speak to My Personal Bot?

A recent survey conducted by Personetics shows that almost half of the financial institutions surveyed have active chatbot projects in place, and more than three quarters expect it to be a viable commercial solution within the next two years. Capital One is the latest to join the bot party with “Eno”, which allows customers to get balance, transaction history, and pay bills. That’s a nice start, but is it enough to make the bot attractive and useful to users?

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March 14, 2017

Capital One Joins the Bot Party, But Red Flags Abound

A recent survey conducted by Personetics shows that almost half of the financial institutions surveyed have active chatbot projects in place, and more than three quarters expect it to be a viable commercial solution within the next two years. Capital One is the latest to join the bot party with “Eno”, which allows customers to get balance, transaction history, and pay bills. That’s a nice start, but is it enough to make the bot attractive and useful to users?

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July 20, 2016

Meeting Customers Where They Already Are with AI-Powered Chat Bots

Already, WhatsApp and Facebook Messenger process a combined 60 billion messages each day, three times the number of global SMS messages. The business world hasn't missed the move to messaging apps. Companies are using these apps to connect with people where they are – on their phones. The next step is for companies to use AI-powered chat bots to provide personalized and timely assistance to customers.

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July 11, 2016

New Facebook Messenger encryption could be a game-changer for mobile banking

Two recent TechCrunch should have caught the eyes of every banker. The first is obvious, as it explains why Banks should not underestimate Facebook Messenger. As the article says, “The introduction of chatbots on the Facebook messenger platform could revolutionize the way we look at relationship banking… The bots for messenger platform represent an unprecedented opportunity for incumbents to increase customer engagement.” If you thought this was just hype, the second article should make you think harder, announcing Facebook Messenger adds end-to-end encryption. Translation: Messenger is now a legitimate platform for banking. Is this the end of the bank app as we know it? Or even the end of banking as we know it?

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BotBrief

November 7, 2016

8 Things Your Bot Should Do to Make Customers Smile

While chatbots for banks are new and will take time to mature, there are several key requirements they must be able to accomplish in order to be seen as useful and trusted by customers when it comes to their finances.

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November 7, 2016

How Chatbots Fit Into Your Omnichannel Strategy

“Omnichannel” is not a term the financial services industry can push off as a buzzword—it’s a business necessity for traditional institutions aiming to survive the digital disruption.

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August 22, 2016

Can a Bot Help Your Bank Speak Millennial?

Despite the ongoing efforts of banks to attract millennials, the ways that banks engage with this rising generation are failing to make an impression. According to Gallup, only 23% of millennials are actively engaged with their banks, making millennials the least engaged generation. Considering that fully engaged customers bring considerable benefits and higher revenues – this is a big problem for banks.

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Webinars

October 18, 2017

AI-powered savings – Can your bank help itself by helping customers save more?

3 out of 5 consumers are looking for help building up their savings with automated programs. Will your bank step up to the challenge?

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May 22, 2017

Four things Financial Institutions get all wrong about chatbots (and how to get them right)

Chatbots can reduce costs, improve the customer experience, and reduce errors – they can even clean your oven! Or so goes the hype...

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March 24, 2017

Will AI Make Your Bank Invisible?

In the not-so-distant future, AI and other technologies could make banking invisible to the consumer. While this may sound exciting to some, it’s a scary proposition for banks, who are facing the risk of being relegated to the role of a utility.

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June 29, 2016

Serving Your Bank Customers Wherever They Are - Facebook Messenger, Amazon’s Alexa, Siri, and more

Techcrunch recently said: "Facebook messenger’s chatbots will have a significant impact on banking, as a majority of banking services could be automated through simple chat request like 'what is my daily spending limit until my next paycheck' or 'approve and pay my outstanding bills'". Like it or not, your bank customers spend much more time on their messaging app than they’ll ever spend on your bank’s app.

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Press Releases

March 20, 2017

Personetics Awarded Patent for Breakthrough Data-Driven Interpretation of Customer Intent to Power Financial-Savvy Chatbot

Using real-time analysis of customer data combined with high-quality Natural Language Understanding, the Personetics Cognitive Chatbot is able to interpret customers’ intent in the context of their personal financial situation, conducting an intelligent conversation that accurately responds to service requests and proactively offers personalized guidance.

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September 8, 2016

Personetics Launches Savings Guidance Bot - Using AI to Help Bank Customers Meet Financial Goals

Personetics, the leading provider of personalized digital guidance solutions for the financial industry, announced the launch of an industry-first, AI-powered chatbot that can be used by financial institutions to provide customers with analytics-driven savings advice through a variety of digital channels.

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August 31, 2016

Personetics to Demo Personalized Banking Bot Running on Facebook Messenger and Amazon Alexa at Finovate

Personetics, the leading provider of personalized digital guidance solutions for the financial industry, will be demonstrating its Personetics Anywhere™ chatbot solution at FinovateFall, the industry’s most prominent stage for FinTech innovations.

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Videos

October 3, 2017

See How RBC Delivers AI-powered Financial Guidance and Automated Savings with Personetics Cognitive Banking Applications

Personetics Cognitive Banking applications will be used by Royal Bank of Canada (RBC) this fall to deliver two new services that provide AI-powered personalized financial guidance and an automated savings program through the bank’s award-winning mobile application.

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July 28, 2017

Adventures in AI - Money20/20 Europe Replay

Personetics’ CEO David Sosna presented our solution at the 2016 Finovate Fall NY conference alongside more than 50 other companies. Watch the demo video to see how Personetics is helping over 15 million digital users of the world’s leading financial institutions receive personalized, real-time, relevant guidance at each step along the customer journey.

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September 27, 2016

Finovate NY 2016 Demo Replay

Personetics’ CEO David Sosna presented our solution at the 2016 Finovate Fall NY conference alongside more than 50 other companies. Watch the demo video to see how Personetics is helping over 15 million digital users of the world’s leading financial institutions receive personalized, real-time, relevant guidance at each step along the customer journey.

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